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Who Is Geneveeve And Frederick?

Who are these people anyway?

Actually, I have no idea who they are in real life. I found their pictures in a google search when I searched for “mature gray hair male and female.”

Happy Friday!!!

The sun is shining and the weather is crisp.  I just love this time of year.

Just a quick email to share something I’m doing for entrepreneurs (and sales people too) next week.

As you may know, I facilitate vision board workshops.

This coming Thursday (11/21/19) from 6-8 is “Finding Your Niche” Vision Board Workshop.  I walk you through the process of considering who buys what you sell.  Then we create a visual of who that is.

I went through this process for myself. Knowing my ideal client at this granular level has been very helpful. I know them the second I meet them. I identify with them. I relate to their dreams and passions.

The pictures below are of ‘my people.’  I even named them.

This spunky, independent, gray haired beauty is named “Geneveeve”.
I named this smiley dude “Frederick”.
I have stories for them each. The overarching theme for both is that they worked their way up in Corporate until they had saved enough money to quit and chase their passion. They have enough money put back to start their business and pay their bills for a few years while they get their business off the ground. They are happy, relaxed, talented and realize they have lived more years than they have left. This is the last chance they will have to chase the success they’re hungering to see happen in their life. Neither care about getting rich. They just want to make enough to be comfortable and travel. They want to live in a cozy house surrounded by their spouse, pets, the smell of yummy food on the stove and get occasional visits from kids and grandkids.

You can know your ideal client this well too. This is the same process I use in my workshop for those who attend.

If you know anyone who may be interested, please forward this email to them.

Here’s the link to register for this workshop (or the others I have coming up). L I N K

Thanks for helping me spread the word!

Jennifer Edwards
P.S. There’s a limit of 10 people.
P.S.S. Pre-registration is required due to limited space at the facility.
P.S.S. I provide ALL materials.
P.S.S.S. I also provide snacks.
P.S.S.S.S. Wear your yoga pants or something equally as comfortable. We’re gonna relax!
P.S.S.S.S.S. We turn off our phones for the entire process as not to disturb the process for others.

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